Alex: Frankly, you’ve seen a huge shift in the consumer in the last year and a half to the COVID crisis, too.
That it’s pretty overwhelming. And the numbers are so drastically changing that nobody has a good finger on the pulse to say that overwhelmingly now the next generation of consumers, while they don’t have the same wealth that their parents did at their age, are voting with their dollars for companies who are paying attention to this and making a change.
So dear Company, if you don’t think it’s not worth sharing some of this information or working in a non-competitive setting within your industry groups to make these advances, you’re not gonna be in business much longer, or you’re going to be very quickly relegated to the sidelines and not be the player you think you are.
